Beyoncé stuns in a new campaign, where she poses in just her underwear, making a bold and eye-catching statement.

Beyoncé is all about paying homage to American classics, and she’s putting her own spin on a commercial from 1985 in her Levis.

The music icon Beyoncé, 43, is the star of a new Levi’s jeans ad, recreating a famous commercial from 1985 called “Launderette.” In the original ad, model Nick Kamen walks into a laundromat, strips down to his white boxers, and throws his Levi’s jeans into the washing machine while people stare.

In Beyoncé’s version, she walks into a laundromat wearing a blue denim cowboy hat, a white T-shirt, and tight-fitting jeans. Instead of water, she throws a bucket of diamonds into the machine and takes off her jeans, revealing white boxer briefs, while others watch.

The commercial is full of Beyoncé’s signature style and is set to her song “LEVII’S JEANS” featuring Post Malone from her 2024 album Cowboy Carter.

Beyoncé stripped down to her briefs in homage to a 1985 Levi’s commercial

Fans were quick to share their excitement about the new ad, with comments like, “I’m analyzing every detail for clues about act three and hidden surprises,” and “THE DIAMONDS AS WATER!” Another fan said, “Now I want a pair of diamond-washed Levi’s.”

The ad is part of a new campaign called “REIIMAGINE,” where Beyoncé will appear in more commercials and different kinds of ads for Levi’s.

In a press release on Monday, September 30, Beyoncé said, “My song ‘LEVII’S JEANS’ celebrates what I see as the ultimate American outfit — something we all proudly wear.”

“I’m proud to work with Levi’s to create classic American imagery. Denim on denim is usually thought of in a more male way, so this campaign, which focuses on the strong female perspective, means a lot to me.”

“I’m excited to find new ways for our ideas to come together, empowering women and celebrating their strength.”

The campaign also incorporates a bit of her album Cowboy Carter

Kenny Mitchell, the global Chief Marketing Officer of Levi’s, said, “Levi’s has always been the unofficial uniform for people striving for better. A big part of that is constantly changing and creating new cultural trends.”

“With Beyoncé, we are exploring the idea of reimagination through this campaign. It helps us connect with our fans in fresh ways and supports the growth of our women’s line as the leading denim lifestyle brand.”

The release explains that the campaign is “inspired by Levi’s long history and the innovative ideas of one of the most important people in modern culture. It shows that the brand remains a key part of culture today.”

This Girl Became a Star – The ‘Product of 13 Divorces,’ Her Dad Left Her Mom for 17-Year-Old Actress

Tony Curtis and Janet Leigh were one of the biggest celebrity couples of the ’60s. However, their marriage is often remembered for the bitterness and hatred that plagued their final years together.

Hollywood is a community of glamor and style. A huge part of the flamboyant culture of the movie industry is the romance between some of its top stars.However, Tony Curtis and Janet Leigh were the true Jack and Rose of the ’60s. The couple defied all odds to be together, including staking their careers, but the end was far from perfect, and they soon got a divorce.
Tony Curtis at the Dorchester Hotel, in London, England, circa 1957 | Source: Getty Images
GIVING BIRTH TO JAMIE LEE CURTIS WAS A FINAL ATTEMPT AT PEACETony Curtis was famous for his flamboyance as much as his talent. Tony was among the celebrities who characterized what it meant to be a superstar actor in a stylish and charming manner.
Tony, like other A-listers, has been associated with a number of women during his life and has had multiple marriages, but each was a failure. However, his romance with Leigh was one of the most remarkable things in his life.
The attractive couple was the center of attention throughout their time together, and their relationship even flowed over into their professional lives, as they appeared in five movies together.
Promotional portrait of American actors Janet Leigh and Tony Curtis for the movie Strictly for Pleasure directed by Blake Edwards | Source: Getty ImagesLeigh’s fame was already established when she met her future husband, Tony, at a publicity party in the 1950s. It was a few years after her breakthrough role in the late ’40s. She was beautiful and had a reputation for her pitch in movies.

The actress was more popular than Tony by the time they met. She had appeared in successful movies such as “The Romance of Rosy Ridge” and “Little Women.” but Tony was yet to have his big break.

Things progressed quickly for the couple, and they fell in love. Despite the many obstacles they faced, the couple tied the knot, and many expected things to last forever, but things went sour as quickly as they began.

American actors Tony Curtis and Janet Leigh smile at their daughter, Kelly Lee | Source: Getty Images

After welcoming their first child, Kelly, the couple realized their love had lost its spark. Later on, they welcomed their daughter Jamie in a bid to save what was left of their union. Jamie later described herself as a “save-the-marriage baby.” However, her parents still went on to divorce despite her arrival.

Speaking of her experience with her embattled parents, Jamie said, “By the time I came along… my parents’ bond had deteriorated precipitously as their stardom grew. And like any other save-the-marriage baby, I failed.” Tony filed for divorce in 1962. Leaving his family divided.

TONY AND LEIGH’S STORY

Janet Leigh and Tony Curtis posing with child in publicity portrait for the film 'The Perfect Furlough', circa 1958 | Source: Getty Images

Leigh had always had the affection of both fans and co-stars. By the time she met Tony, she was already in league with the high powers of Hollywood. Hollywood tycoon Howard Huges was one of the names backing her career. Hughes was romantically interested in Leigh, but she did not seem to share in his interest.

Her heart was already given to Tony. Both stars were seriously in love with each other and enjoyed an intense physical relationship. The duo was willing to cross any hurdle that would fight their love, even if it meant despising the people who backed their career.

Married American actors Tony Curtis and Janet Leigh on a carousel, circa 1955 | Source: Getty Images

Like Leigh, Tony’s love for the actress was equally tested by Universal’s huge offer of ten thousand dollars to wed co-star Piper Laurie. The union was seen as a much-needed boost for his career. However, money could not take him away from his heartthrob.

Tony became a familiar figure on most of Leigh’s film sets, and their relationship soon became public news. Universal grew more concerned over Tony’s affair with a rival actress and hoped he would side with them by marrying Laurie.

Tony Curtis and Janet Leigh at 25th Annual Academy Awards on March 19, 1953 | Source: Public Domain, Wikimedia Commons

Related Posts

Be the first to comment

Leave a Reply

Your email address will not be published.


*