Dairy Queen store got in serious trouble after posting controversial sign

In 2017, a Dairy Queen in Kewaskum, Wisconsin grabbed attention online with a message posted in its front window, causing quite a stir across the internet.

Some words or expressions, like ”Merry Christmas,” can stir up controversy, even when they seem harmless to some.

In a world filled with different beliefs and traditions, what feels like a simple greeting to one person might come across as exclusionary to another.

It’s that clash of perspectives that can turn a seemingly innocent phrase into a hot topic. Take, for example, a Dairy Queen in Wisconsin that made headlines with a bold sign on its window — sparking a heated debate online.

For years, a Dairy Queen in Kewaskum, Wisconsin, has proudly displayed a ”politically incorrect” sign on its window. While locals have long been familiar with it, back in 2017, an out-of-town customer took notice and set the internet on fire.

The store’s owner, Kevin Scheunemann, is the one who put up the sign, and he stands by its message.

“I felt the sign was appropriate to hang in terms of being transparent about the views of the owner and staff supporting God and country,” Scheunemann explained to WeAreGreenBay.com.

The sign in Kewaskum

So, what did the sign actually say?

It proudly declared the restaurant’s stance on “political incorrectness,” emphasizing holiday greetings like “Merry Christmas,” “Happy Easter,” and “God Bless America.” It also included the phrase “In God we trust” and offered free sundaes to veterans on Veteran’s Day.

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According to the owner, he decided to put up the sign back in 2012, after a customer was upset by Christian music playing inside the restaurant.

“I just felt it was more appropriate to disclose these kinds of expressions,” Scheunemann continued. “It just seems that those kinds of values and principles are becoming controversial in society.”

Despite the occasional controversy, Scheunemann stands firm, willing to have a conversation with anyone who disagrees, but also proud of his values.

”Pretty tasteless”

But as mentioned, not everyone agreed with Scheunemann’s perspective. One customer from Oregon posted the sign on Dairy Queen’s national Facebook page in 2017, complaining about its exclusive nature.

This sparked a flood of negative comments, with people like Steve Thomas from Milwaukee saying, “I feel this is a pretty tasteless thing to have posted at one of your franchises. The part I disagree with is his use of the term ‘snowflake’… he’s alienating half the population by using that term.”

Thomas continued, “The other thing I don’t like is him belittling ‘safe spaces.’ Young adults need a safe place to talk when they’re struggling but won’t go because of the criticism they might receive. That’s why I disagree with this sign.”

Despite the backlash, many showed their support for Scheunemann, with some people even traveling long distances to snap a picture with the owner.

I just had to post this. Naturally, it was really busy tonight. This customer comes up to counter and says he has…Posted by Kevin Scheunemann on Saturday, June 30, 2018

In response to the controversy, Dairy Queen released a statement:

“American Dairy Queen Corporation does not encourage our independently owned and operated franchisees to post non-business related messages. This sign expresses the views of this independent owner only and does not speak for ADQ Corporation or other franchise owners. We expect our franchisees and employees to treat every customer with dignity and respect.”

New controversy

Then in 2020, the same Dairy Queen found itself at the center of another debate when a Donald Trump campaign sign, placed next to the restaurant’s parking lot, was nearly stolen.

CCTV footage showed two people trying to take the large Trump sign, but they couldn’t fit it into their car. Scheunemann, who posted about the incident on Facebook, even offered a $500 Dairy Queen gift card for information leading to the suspects’ arrest.

Love it or hate it, Dairy Queen’s politically charged sign has certainly sparked conversation over the years.

Whether you’re all for Scheunemann’s unapologetic stance or feel it crosses a line, it’s clear that his message has struck a chord with people from all walks of life. From heated debates on social media to those who travel miles just to snap a photo with the sign, it’s a reminder of how a single statement can ignite a much larger conversation.

So, what do you think? Does Scheunemann’s sign represent standing strong in your beliefs, or is it a step too far in today’s divided world?

Scientists Discover the Reason Humans Lost Their Tails

One of the most remarkable changes in human evolution is the loss of our tails, a transformation that occurred around 25 million years ago. This pivotal shift not only altered the trajectory of our species but also marked a significant moment in the evolutionary history of primates. While scientists have long speculated on why humans lost their tails, the genetic cause has remained elusive—until now. A recent study published in Nature has finally uncovered the genetic factors responsible for this evolutionary change.

The Quest to Understand Tail Loss

The journey to unravel the mystery of human tail loss began in an unexpected way. Bo Xia, a graduate student at New York University, was inspired to investigate the origins of the human tailbone after injuring his own coccyx. This personal curiosity led Xia and his team to embark on a groundbreaking scientific investigation.

Through careful research, the team focused on the TBXT gene, which plays a crucial role in regulating tail length in various species. Their research revealed a unique genetic mutation within this gene, providing a major breakthrough in understanding human evolution.

The Role of Jumping Genes

A key aspect of this discovery lies in the role of Alu elements, often called “jumping genes.” These genetic elements, specific to primates, can move within the genome and cause significant changes. The researchers found that Alu elements inserted themselves into the TBXT gene, triggering a chain reaction that led to the loss of our tails.

This insertion activated a process known as alternative splicing, where RNA molecules are cut and restructured, which ultimately led to the deletion of a crucial exon. This change altered the structure and function of the resulting protein, leading to the tail loss seen in humans.

Validation Through Mice Studies

To confirm their findings, the researchers engineered laboratory mice with the same genetic mutations found in humans and apes. These genetically altered mice lost their tails, providing compelling evidence that the identified mutation plays a crucial role in the absence of tails in humans and other primates.

However, the study also uncovered a downside to tail loss: an increased risk of neural tube defects, such as spina bifida. This finding highlights the complex balance between evolutionary benefits and potential genetic trade-offs.

The Broader Implications

This discovery has profound implications not just for understanding human evolution, but also for human anatomy and health. The loss of our tails was not a random event but a genetic adaptation with lasting consequences. It illustrates the complex relationship between genetic changes and the way they shape our physiology over time.

As we continue to study our evolutionary past, these findings remind us of the intricate process of natural selection and genetic innovation that has shaped humanity. This breakthrough also underscores the power of scientific inquiry in uncovering the mysteries of our origins, offering insight into the past that can help us understand our future.

The identification of the genetic reasons behind tail loss is a testament to the persistence of scientific exploration and the ongoing quest for knowledge about our evolutionary journey.

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