What Men’s Beauty Standards Look Like in Different Countries

The mainstream definition of what an ideal man should look like varies from country to country. Just like women, a lot of men try to follow common beauty trends in order to be seen as more attractive. The cultural difference in what exactly people consider objectively beautiful might come as a surprise.

Bright Side did a fun bit of research about what people consider to be the ideal male beauty standard in many countries around the world. Looking at the most beloved male celebs will tell you about what is considered attractive.

1. United States and Canada

According to People’s magazine, the most attractive men in the US for the past 3 years are Paul Rudd (Ant-Man), Michael B. Jordan (Black Panther), and singer John Legend.

The usual definition of beauty, when it comes to men in the United States and Canada, is having a muscular physique, ruggedness, and golden skin. However, in the past couple of years, especially among the younger generation, an androgynous look has become more desirable.

2. India

According to the poll, the most attractive men in India are actors Shah Rukh Khan (Don 2), Aamir Khan (Like Stars on Earth), and Hrithik Roshan (Zindagi Na Milegi Dobara). Even though Shah Rukh Khan took first place, he actually opened up, saying that he has been called “ugly and unconventional” in the past.

The main beauty standard in India is having a lighter skin tone, which gets promoted a lot on TV. Other than that, Indian standards are pretty close to American: tall, muscular man, who have clear skin and a full head of hair.

3. United Kingdom

According to a 2021 poll, the most attractive man in the UK is Tom Hardy (Inception), and 2022 research suggests that Richard Madden (Game of Thrones) has a huge shot of winning that title.

The research data says that the ideal type of man for British people has an athletic build, brown eyes, short dark-brown hair, and some facial hair. In fact, men with beards are found to be over 60% more attractive than men without them.

4. Philippines

The most attractive men in the Philippines have been noted as Josh Cullen Santos from the boy group SB19 and the actor Alden Richards (Imagine You & Me).

The beauty standard in the Philippines has shifted and instead of looking macho, the men care about their appearance a lot and go for a more beautiful look, so they go to salons to get facials. Other standards include having dark hair, being at least 5’9“, and having a more “mestizo” look, which means being mixed with white.

5. South Korea

While western countries prefer men who are athletically built, South Korea likes more of a skinny, androgynous-looking body (not too skinny, fat, or muscular) for men. Men need to be a little bit soft, with slim facial features, double eyelids, and lighter skin.

Male celebrities in South Korea also do not shy away from using makeup or dyeing their hair, actors dye it black to look more youthful while idols dye it “fun” colors, and it is not considered to be revolutionary like it would be in the US.

6. Mexico

Mexicans go for a more “macho” look, which means being extremely masculine, as opposed to South Korea which prefers a more androgynous look. The list of the most attractive men includes actors Diego Boneta (Luis Miguel) and Ryan Guzman (9-1-1) in the first 2 spots.

7. Germany

According to research, German women prefer their men to be taller, with either black or brown short hair. The largest percent of the respondents said that they would like their man to be muscular, but skinny men took a close second place.

Football player Marco Reus and the actor Thore Schölermann have been named the most attractive men.

8. Italy

In Italy, men being overly masculine does not have much importance in terms of their attractiveness. In fact, a lot of men are into grooming and styling their body hair, and Italian men do not shy away from wearing “girlish” colors, like pink or purple.

The most attractive male celebrities are considered to be Raoul Bova and Giulio Berruti.

9. Australia

Australian male beauty standards are focused on physical size and being muscular. While women perceive their bodies as heavier than ideal, men who follow beauty standards, on the contrary, think they are too skinny. The Hemsworth brothers are considered one of the ideals of Australian beauty.

10. The Netherlands

The Netherlands is considered to be a country that has the tallest people in the world, with the average height of a woman being 5’7″ (around 170 cm), and 6’0″ (around 183 cm) for men. Dutch women seek a male partner that is taller than them.

TV presenter Arie Boomsma and actor Michiel Huisman have been named 2 of the most attractive Dutch men, and their heights match up the beauty standard: Boomsma is 6’5 (around 198 cm), while Peelen is 6’1 (around 185 cm). Notably, both men are also muscular and have facial hair.

Which country’s standards align with your own? Do you think standards are hurtful for people’s self-esteem?

Anne Hegerty, 66, from The Chase, shared her worries about dating. She talked about how her longest relationship only lasted four months and that she has never had children.

Anne Hegerty, known from The Chase, shared that her biggest fear about dating is having a man invade her personal space.

The quizzer, who was diagnosed with autism at 45, opened up about her challenges, mentioning a time when she unplugged her phone to stop a boyfriend from contacting her.

At The Paul Strank Roofing Charity Gala in Kensington, London, she honestly said that she thinks she would make a terrible partner.

Anne, 66, said, “I really struggle with being close to others and having anyone else in the house.

“I think a lot of autistic people don’t get married or settle down.”

The Chase star Anne Hegerty has revealed her biggest fear about dating is having a man encroach on her personal space (pictured in June)

Anne explained, “I don’t even have pets because of this, and my ability to live with other people is getting smaller. I need a lot of alone time.

“I always feel like I need more space than anyone can give me. If I wanted a relationship, I could find one, but honestly, I don’t.”

She also mentioned that her longest relationship only lasted four months. Reflecting on that time, she said, “It only worked for those few months because I was in Manchester. I kind of set it up so it wouldn’t last.”

In the end, she wrote to him to end things. “I remember crying with relief and then crying with guilt,” she shared.

Anne felt overwhelmed during that relationship. “Sometimes, I unplugged the phone because he tried to call me every day. I just wanted it to be over.

“I’d sit there waiting for the phone to ring, thinking, ‘Don’t phone, don’t phone, don’t phone!’ Other times, to get over the waiting, I’d call him, but that made him think I wanted to talk. I really just wanted to end it. I didn’t want to talk to him or anyone!”

Anne joked that she hasn’t lacked offers from admirers who seem to like her “Mrs. Trunchbull” Governess outfit.

She said, “I’m sure some people are attracted to the whole look of The Governess. I think there are some who might be interested if they let me.”

Anne said, “I do meet attractive men, but I know it won’t work out. I feel like it’s not fair to them because I won’t treat them well.”

She added, “I always want more space than they can give me. If I wanted a relationship, I could find someone, but I don’t.”

She thinks it’s better not to date at all and enjoys having men as friends more than women. She recalled a quiz she attended in June, where a woman pointed out they were the only two women in the room, but Anne hadn’t even noticed because she was talking to her male friends.

Anne also shared that this is part of why she never had children, even though she is great with kids. “I did want children, but I knew I wouldn’t be able to handle it very well.”

About 20 years ago, two kids from her neighborhood used to come over. “We limited their visits to just one hour a day, but they always wanted to stay longer. They were wonderful kids, and we’re now friends on Facebook, but I couldn’t handle that for more than an hour.”

Speaking at The Paul Strank Roofing Charity Gala at The Royal Garden Hotel in Kensington, London (pictured at the event this month) she insisted she’d make a terrible partner

Anne takes her role as godmother to Mark “Beast” Labbett’s eight-year-old son, Lawrence, very seriously.

She said, “Lawrence’s birthday is at the end of November, so I usually send a birthday and Christmas present at the same time—but they are not the same gift. My parents had winter birthdays, and I knew they hated getting just one present for two celebrations.”

Anne joked that one of the gifts she gave Lawrence was a bit inappropriate—a toy crossbow. “So, weaponry,” she laughed. “But lately, I’ve been giving him Minecraft vouchers since he really loves that.”

She also mentioned that she has spent Christmas alone for the past 40 years. That’s why she’s especially happy to be playing the Fairy Godmother in this year’s panto, Cinderella, in Scarborough.

Anne, who was on I’m A Celebrity… Get Me Out Of Here in 2018, said, “Now that I’m in panto, I can say, ‘Sorry, I’m in Scarborough!’ and that’s my only day off.”

She sees it as a great day off. Even though many people invite her to spend Christmas with them, she prefers not to. “I don’t do Christmas dinner or a tree. When I was a kid, I just remember all the pine needles everywhere!”

Earlier this year, Anne took on another acting role, making a cameo as a neighbor in a film called Exorcising Barry, which is about a man obsessed with a demon.

(L-R) Shaun Wallace, Darragh Ennis, Anne Hegerty, Paul Sinha, Jenny Ryan and Mark Labbett on Beat The Chasers in 2021

Anne said that any chance of going to Hollywood is out of the question.

She explained, “America wouldn’t want me because I’m fat. I have a friend who went there for work, and even though she looks amazing, they told her she needed to lose weight. I’m fine with how I am, but they don’t like fat British actresses.”

Despite this, she has had great success in Britain. Talking about The Chase’s recent National Television Award win, she said, “I’m so happy. Bradley Walsh is amazing. It’s been 14 years, and I love it.”

She added, “Other kids used to sing in front of the mirror with a hairbrush. When I was younger, I practiced being interviewed for when I became famous. I don’t know why, but it’s always been my dream.”

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